Aug 21, 2024
3 min read
This Monday August 26th is National Toilet Paper Day!
Commemorating the first day toilet paper was sold on a roll in 1871, and our people began to heal from the splinters of earlier products.
A big change, with more in store;
The call to switch to a more eco-conscious way of wiping has the toilet paper market on a roll; recycled products are softer than ever, making it easy to make one small swap with a big impact.
Virgin paper is not as innocent as it sounds! The term refers to completely “new” paper made of raw, single-use materials. So, why are eco-friendly toilet papers better?
Virgin paper production drives 15% of the world's deforestation: Zoos Victoria Wipe for Wildlife campaign aims to educate people about the need to switch to eco-conscious toilet paper to preserve habitats for endangered species.
Virgin toilet paper uses a massive amount of water and energy during the manufacturing process: recycled toilet paper uses 50% less energy and 90% less water.
Choosing a toilet paper that is manufactured closer to home reduces the environmental impact of transporting goods over long distances. icare toilet paper is produced in Melbourne by a family-owned Australian company; less transport, less emissions.
When you choose recycled toilet paper, trees remain in the ground, producing oxygen as they should. Recycled paper production creates far less emissions than virgin paper, reducing air pollution.
icare toilet paper products are made without harsh chemicals or bleach, and no fragrances to irritate your tenders.
Let's start with the similarities:
Recycled toilet paper is just as plush as traditional toilet paper! Plushness varies brand-to-brand; icare toilet paper products scored higher on softness than premium virgin brands in a 2024 CHOICE consumer survey [1].
What you pay is brand dependent, yet many premium traditional brands are more expensive than recycled products! You can grab icare toilet paper for the same price as other major brands and easily upgrade your bathroom's eco-friendly status.
Safe for you, safe for your loo. Recycled paper is just as flushable as traditional paper.
Traditional toilet paper is made from wood pulp, whereas recycled toilet paper is made from other papers such as clean office paper or textbooks -no, not used toilet paper - that is broken down into fibres, cleansed and given a second life as recycled toilet paper.
The biggest difference? The environmental impact.
The Impact of Recycled Toilet PaperFor every tonne of recycled toilet paper you use, you're saving
icare is Forest Stewardship Council (FSC) approved, so you can be assured you're using economically viable products from certified reclaimed materials. With less trees being cut down, less wastage and less emissions from transported products, you can make a big impact from one small choice.
Your choices matter; making the switch to recycled toilet paper is an easy way to do your part in creating a greener future; no ifs, ands or butts. You may not even notice the difference, but the Earth will. Make the change this toilet paper day 2024!
[1] CHOICE, 2024. The Best and Worst Toilet Paper. https://www.choice.com.au/home-and-living/household/everyday-items/articles/the-best-and-worst-toilet-paper
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